002: The Essentials of Marketing

On this episode we explore the 5 essentials every business should have in a solid marketing plan. Do you have them in your marketing plan?

  1. Identify your ideal client
  2. Attract them to your main marketing portal – your website
  3. Educate with great content
  4. Nurture the relationship
  5. Measure what’s working and what is not – then adjust accordingly.
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